The Little Black Dress Campaign Press Release

FOR MORE INFORMATION
CONTACT: Susan Robertson
susanrrobertson@hotmail.com

The Little Black Dress Campaign-Take the Challenge

The Junior League of Lufkin’s vision is to enhance the lives of children and women in the community through our diverse projects and fundraising efforts. That is why this year the Junior League of Lufkin is proud to announce The Little Black Dress Campaign. The Little Black Dress Challenge is a poverty awareness fundraising campaign by the Junior League of Lufkin in which participants wear one black dress for five consecutive days, in order to illustrate the effects poverty can have on your access to resources, your confidence and your employment opportunities.

Poverty remains an urgent problem within the United States and we witness it each day right here in our own backyard. With close to 20% of Angelina County residents living below the poverty level, it is critical that the community strives to serve those in need. Many of our neighbors cannot afford basic items required for daily living such as food, clothing and shelter, and others will be over-looked for employment opportunities because of these limited resources.

Following the campaign Second Chance Cash vouchers will be issued to local organizations who serve those in need to be redeemed at the JLL Second Chance Rummage sale. The Second Chance Rummage Sale will serve the community directly by providing much-needed items at greatly reduced prices and by donating hundreds of dollars in Second Chance Cash vouchers to other organizations such as the Family Crisis Center of East Texas, the Mosaic Center, Godtel and Buckner Family Services just to name a few.

The campaign will run September 28th thru October 2nd. For more information about the campaign and how to participate, visit the Junior League of Lufkin Facebook page or the website, juniorleagueoflufkin.org.

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